Final Clearance Sony 48" 1080p HD 60Hz LED Smart TV (KDL48W700C)

  • Model #: KDL48W700C
  • Web Code: 10368738


View your favourite shows in luxurious detail with this Sony 48" LED Smart TV. It features Motionflow XR 240 which offers 60Hz effective refresh rate and is enhanced with X-Reailty Pro video processing that delivers sharp detail and extraordinary clarity by reducing various types of noise in analog and digital signals.

More Information

Notable Characteristics:
  • 48-inch LCD display with EDGE-LIT LED backlight technology delivers images at a native resolution of 1920 x 1080
  • Over 1,000,000:1 dynamic contrast ratio generates inky blacks and bright, vibrant colours
  • Motionflow XR 240 offers 60Hz effective refresh rate enhanced with X-Reailty Pro video processing that delivers sharp detail and extraordinary clarity by reducing various types of noise
  • Features a touchpad that lets you simply flick to find TV, internet video, apps, photos, and other content you want, quickly and intuitively
  • Connectivity options include 4 HMDI inputs, 2 USB media ports, an Ethernet port, integrated WiFi, Bluetooth, and DLNA certified
Additional Features:
  • ENERGY STAR 7.0 certified for its efficient energy consumption

What's in the Box?

  • Remote
  • Power Cable
  • Quick Set-up Guide
  • Manual
  • Screws

Manufacturer's Warranty:

  • Parts - 1 Year(s)
  • Labour - 1 Year(s)

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Customer Reviews

4.3 / 5
Based on 9 review(s) More about Customer Reviews

Ratings in Detail

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Positive vs. Critical Reviews

Positive 100%

9 Reviews

Critical 0%

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  • from Delta, BC

X Reality Pro is my new reality now

Bought this in late January when it was on sale to replace an 8 year old plasma from Samsung. While the samsung was a 50 inch model, this model I am able to sit closer to it without getting motion sickness and appears even bigger because of the small bezel. The pixels are just smaller and finer. I use it mainly for gaming, netflix, along with youtube. The picture quality is unreal. I'm using the ISF guidelines, along with the x reality pro engine turned on, and leave all the other image enhancers off. While it is only 1080P, materials from 4K source look like 4K (although we know in this case it is downscaled). Games especially look awesome as this TV is able to accept and use something called "deep color", as it displays 12 bit color, versus the regular 8 bit. I can't wait to get an xbox or ps4 in the future with this set, it will be an amazing experience.

  • from Courtice, ON

Happy again with Sony

It was a tough choice this time. There were a number of TV's in this size range, at lower prices, but in the end Sony won. I am mostly basing my review on picture quality, I just wanted a good TV, and wasn't really interesting in the other bells and whistles. One thing that put me off on some TV's was the base or mounting legs, they looked so fragile and untrustworthy. This one doesn't look much better, but once it is installed, it is actually quite sturdy, and very easy to install. Another feature that I was looking for was additional HDMI connections, this unit had 4, but many only had 2.

  • from Fort Mcmurray, AB

Our first LED Smart TV. We like it.

Bought from BB on sale. Shipped right away and arrived when they said it would in less than a week. Nice and light so was easy to mount on the wall mount that I had ordered at the same time. Works well on both cable box as well as with Aps that work directly through wifi via wireless router in our home. Reasonably intuitive wifi use. Good picture, (although I still prefer the picture quality that Plasma offered.) Overall I would recommend this tv to family and friends.

  • from Ottawa, ON

best tv

i was not sure between sony and samsung models. i picked this sony model because of my ps4. screen looks great under any light condition. perfect for small space . not regretting my purchase so far. hope it will last me a very long time without giving me any runarounds

  • from Ottawa, ON

Picture Perfect

This is the third Sony TV I have owned in more than 30 years. The picture on this one is like looking out of a window. If you want to you can spend twice as much for a 4K TV but why bother. This picture is outstanding and the Sony name means it is excellent quality and it's going to last until you want to upgrade again.

  • from Edmonton, AB

Sony 48" TV

Excellent product; Sony continues with quality from the first transistor radio and into their televisions. Been a Sony loyalist for the past 60 years. Great job!

  • from Toronto, ON

Great TV

I love how thin the TV and bevel is. It looks great in any living room. 4HDMI ports is handy if you have a lot of media devices. The screen is better than the Samsung UN48J5500, which I returned due to poor quality stand. If you plan to use the stand, this one is one of the sturdier ones that does not look bulky and it's made of metal (both bracket and stand) instead of plastic. The interface is easy to use with quick response. The audio is good, unless you want surround sound and all the jazz.

  • from Waterloo, ON

It doesn't have Bluetooth

I bought this TV and returned it the next day. Bestbuy spec page says it has Bluetooth but it doesn't. It uses WIFI-based Miracast standard to mirror your cellphone, tablet, PC, etc displays to TV. It's not a popular standard and is not as convenient as Bluetooth. picture and sound are good but not exceptional. The web browser is cool but it doesn't allow you to save your favourite home page. It always start with Sony home page.