Canon PowerShot Digital Cameras - Best Buy Canada

June 13, 2011
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Canon Powershot:
High-quality photos.
Stunningly simple designs.

Get to know the new Canon PowerShot family
of digital cameras.

You don’t have to be an expert to take great, professional-quality photos and HD videos. All you need is the right equipment and the right inspiration. Fortunately, with Canon’s new PowerShot family of digital cameras, the right equipment is more accessible than ever.

Canon PowerShot digital cameras combine the features and performance of a DSLR with the style, portability and price of a compact model. Exceptionally easy to use, PowerShot digital cameras are designed to produce stunning results no matter what the conditions.

Outdoor or indoor. Day or night. Wherever inspiration hits, you can rely on Canon PowerShot to capture the moment in all its beauty.

Canon PowerShot digital cameras let you see as much colour...

The best digital cameras for beginners and experts

Canon Powershot: The best digital cameras for beginners and experts Canon Powershot: The best digital cameras for beginners and experts

Photos are important. They remind us where we’ve been, what we’ve done and the people most important to us. That’s why it’s so important to choose a camera that you can feel comfortable with – one that won’t let you down when that perfect moment appears. With Canon PowerShot digital cameras, your memories are in good hands.

Canon PowerShot digital cameras capture professional-quality photos and HD videos throughout all hours of the day, not just during broad daylight. Utilizing Canon’s new High Sensitivity System, the latest PowerShot digital cameras are able to shoot during low-light conditions with decreased noise and increased clarity – and you won’t have to turn on the flash. (Your subjects will thank you!)

When you feel like getting a bit more creative, PowerShot digital cameras have you covered with loads of options for enhancing ordinary photos and videos. Give your shots that old-time feel by applying sepia, add an eye-catching perspective with Fisheye Effect or dramatically miniaturize your video subjects with Miniature Movie Mode. Canon’s fun and easy-to-use creative modes let you make your photos and videos look as wild as you want them.

Stylish, powerful and amazingly easy to use, Canon PowerShot digital cameras offer something for novice and professional photographers alike.

Shoot high-quality photos in low-light settings

When inspiration strikes, you can’t always count on optimal lighting for your camera. At a concert, at a party or any place where the lights are dim, you stand a greater chance of capturing a grainy or blurry picture than you would when the lights are bright. Thankfully, Canon has found the solution.

Canon’s new High Sensitivity System gives PowerShot digital cameras greater-than-ever low-light shooting capabilities. Whether you’re shooting at twilight, in a dark room or at a distance, your photos will appear sharper and clearer. Exactly how you want to remember the moment.

Combined with Canon’s powerful CMOS sensor and DIGIC 4 Image Processor, the High Sensitivity System lets you shoot with confidence no matter what the surroundings. Of course, when there truly is almost no light to work with, you can always rely on the built-in flash. But with the new PowerShots, more often than not you won’t have to.

The Canon HS System is available on the Elph 100 HS, Elph 300 HS, Elph 500 HS, SX230 HS and G12 cameras.

Canon Powershot: Rethink the megapixel

Rethink the megapixel

For years, we were trained to think of megapixels as the ultimate indicator of a digital camera’s technical prowess. The greater the number, the sharper the photo (or so many of us thought.) But when even so-so cell phone cameras now boast 12-megapixel resolutions, it becomes pretty clear that it takes more than a number to make a great picture.

Instead of squeezing ever-more megapixels onto the limited space of the camera’s image sensor, Canon’s HS System puts the focus back where it truly matters – the size of the individual pixels. HS System pixels are larger than average, allowing the image sensor to absorb more light than in competing cameras with higher megapixel counts. Translation: you’ll enjoy cleaner, more beautiful photos every time and in every setting.

Not all megapixels were created equal. See the difference with Canon’s HS System.

The Canon HS System is available on the Elph 100 HS, Elph 300 HS, Elph 500 HS, SX230 HS and G12 cameras.

Canon Powershot: Get creative with PowerShot

Get creative with PowerShot

Unless it’s your job (and hey, even if it is your job) photography should be fun. Canon PowerShot digital cameras give you the tools you need to indulge your playful side, offering a selection of Creative Filters designed to really make your photos stand out.

Want to make your photo subjects appear pint-sized? Apply the Miniature Effect and the camera’s whole perspective will shift to make large objects appear unbelievably small. Or add the Toy Camera Effect to give your shots that characteristic softness often seen with plastic lenses. Instant nostalgia! With Canon Creative Filters you can add not just novelty, but real art and emotion to your shots.

And the best part – adding effects with Canon Creative Filters is easy. There’s no need to purchase expensive photo editing software or do complicated post-editing work. All the Creative Filters are right on the PowerShot camera, ready to be used whenever inspiration strikes.

Canon Creative Filters are available on the Elph 100 HS, Elph 300 HS, Elph 500 HS, SX230 HS,G12,A2200 and A3300 IS cameras.

The world is never flat with a virtual fisheye lens

Sometimes all that’s needed to create an eye-catching shot is a slight change of perspective. Canon PowerShot digital cameras let you shoot with a virtual fisheye lens, giving all of your photos an artfully distorted curvature. Whether you’re trying to emulate the work of a famous photographer, or just want to give your photos a unique dreamlike appearance, Fisheye Effect can help you make ordinary shots look extraordinary.

PowerShot cameras let you choose the level of curvature you want to add to your photos – low, medium or high. Play around with each until you discover the one you love best. With PowerShot, you’re the artist. You decide.

The Fisheye Effect is available on the Elph 100 HS, Elph 300 HS, Elph 500 HS, SX230 HS, G12, A2200 and A3300 IS cameras.

Canon Powershot: Moviemaking just got easier

Moviemaking just got easier

With Canon PowerShot digital cameras, you’re finally in the director’s chair and able to make the sort of movies you want to make. Budgets? Let others worry about the budgets. You just focus on what you do best – shooting memorable movies in beautiful HD, with eye-catching creative effects from Canon.

Canon Powershot: Make your subjects small with Miniature Movie Mode

Make your subjects small with Miniature Movie Mode

Canon’s wildly inventive new Miniature Movie Mode plays with the perspective of your shot so that large objects appear much smaller than they really are. Turn buildings into dollhouses and landscapes into miniature models. It’s like having your own pocket-sized universe to play with. Endless fun!

Miniature Movie Mode is available on the Elph 100 HS, Elph 300 HS, Elph 500 HS, SX230 HS, G12, A2200 and A3300 IS cameras.

Canon Powershot: Slow it down with Super Slow Motione

Slow it down with Super Slow Motion

Sometimes slower is better. When you want a really close look at something, say, a golf swing or that home movie you took of Bigfoot last summer, it pays to be able to put the brakes on your footage. Canon’s Super Slow Motion mode records a staggering 240 frames per second, so that when you slow it down, you’ll have plenty of visual evidence to enjoy.

Super Slow motion is available on the Elph 100 HS, Elph 300 HS, Elph 500 HS, and SX230 HS cameras.

Canon Powershot: Multitask like a pro with Movie Digest Mode

Multitask like a pro with Movie Digest Mode

When you’re shooting an event, it can be hard to strike a balance between snapping photos and recording video. Focus on one and you can easily forget about the other. Focus on the other and, well, you get the picture (hopefully.) With Movie Digest Mode you don’t have to choose. Every time you capture a photo, the camera automatically records an accompanying video up to 4 seconds in length. It’s so easy!

Movie Digest Mode is available on the Elph 100 HS, Elph 300 HS, Elph 500 HS, and SX230 HS cameras.

© Canon Canada Inc., 2011. All rights reserved. Reproduction in whole or in part without permission is prohibited. All images and video footage are simulated.

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