OLED TV Buying Guide - Best Buy Canada

October 24, 2013

OLED TV Buying Guide

Picture Yourself with an OLED TV
Experience the beauty of OLED. Thinner. Brighter. Faster.

Break on through to the next generation of home theatre. An OLED TV is thinner and lighter than other HDTVs, but its picture is bigger and bolder. Super slim and flexible screens offer incredibly vivid contrast, lightning fast response times, and wider viewing angles, making all your high definition entertainment, from movies to gaming, look even more spectacular than ever before.

OLED TV: The next big thing in HDTVs

OLED technology has opened the door to an amazing new future for home entertainment. OLED screens are already common in smartphones and digital cameras, but now companies like LG and Samsung are applying this technology to big screen HDTVs. Brighter and thinner, with the capability to curve and with faster response times than other display technologies, an OLED TV delivers dramatically better picture quality despite an incredibly thin form factor.

How OLED TVs work

An OLED (Organic Light Emitting Diode) panel consists of tiny cells made from organic (carbon-based) materials in between layers of a flexible plexiglass-like substrate, where each OLED cell represents one of the two million pixels on a Full HD screen. These cells emit light when they come in contact with electricity, so they essentially illuminate themselves. This means that unlike an LED or LCD TV, OLED panels do not require a backlight, and that they can provide absolute blacks just like a plasma HDTV without requiring an extremely dark room to enjoy true-to-life colours.

Upgrade to OLED and never look back

There are significant advantages to OLED TVs when compared to Plasma, LCD, and LED televisions:

Size and form factor

Because they do not require a backlight and are made out of slim, flexible materials, OLED TVs are incredibly thin and lightweight. And when we say thin, we mean THIN. The first OLED TV made available to consumers measured just 4mm deep, while some prototypes clock in at a mere 0.3mm. The ridiculously thin, nearly borderless screen of an OLED TV will make even the slimmest LED television look clunky by comparison.

Contrast level

Unlike LED and LCD TVs, an OLED TV can deliver absolute blacks because each pixel can be completely shut off. This means theoretically infinite contrast ratios for more vibrant, true-to-life colours and rich, deep blacks that cannot be replicated by other technologies.

Speed and response times

OLED TVs provide higher refresh rates to virtually eliminate the motion blur that can occur during fast-moving onscreen action and quick-paced video games. A television’s response time measures how fast each pixel can change colour, and an OLED display can do this much faster than LED-backlit televisions, which adds to its superior picture quality.

Viewing angle

OLED TVs are able to provide wider viewing angles because each pixel emits its own light, so even if you are looking at the screen 90 degrees away from dead centre, it won’t compromise how accurately hues and illumination reach your eyes. OLED displays can also curve, which creates an incredibly immersive, cinematic viewing experience that minimizes distortion by deterring images from bulging along the sides and pulling in at the top and bottom. Curved screens mean that any seat in the room is the “sweet spot” to see a perfect picture enhanced by optimum clarity, contrast, colour, and vibrancy. Learn more about Curved TVs.

Energy efficiency

The absence of back-lighting also means an OLED TV consumes much less power than previous television technologies.

Room lighting

Since OLED TVs can achieve high brightness levels, they maintain superior picture quality even in a bright or sunlit room.

OLED vs. 4K Ultra HD

These two types of televisions are touted as the next big thing in HDTVs, but they are fundamentally different. OLED is a new type of display technology offering better picture quality within a thinner form factor, while Ultra HD televisions are LCD or LED televisions with a resolution 4 times greater than 1080p (3840 x 2160 pixels). Currently the resolution for market OLED TVs maxes out at 1080p, but brands like Sony and Samsung have developed prototype 4K Ultra HD OLED TVs, which combine the best of both worlds for unprecedented detail and clarity. Learn more about 4K TVs.

Best Buy

Take the Next Step

Now that you know why an OLED TV is such a giant leap forward in home entertainment, check out Best Buy’s selection of big and bold OLED televisions.