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Important Info Regarding the Reward Zone Program

In preparation for a renewed loyalty experience, we are retiring the Reward Zone and Gamers Club programs.

April 4, 2018 is the final day points will be issued on purchases. On May 11, 2018 all outstanding points balances will be converted to a final reward certificate, which will be good until November 7, 2018.

For more information, including details about our renewed loyalty experience, please visit our FAQ.

General Questions Related to Program Changes

What is happening?

  • Customer loyalty and rewards is an integral and exciting part of our overall business success, which is why it is imperative we continue to evolve our programs to meet the changing needs and expectations of our customers.
  • After an extensive review of our loyalty and rewards offerings and getting direct feedback from customers we have made the decision to retire our Reward Zone and Gamers Club program in 2018.

When do the changes go into effect?

  • March 28, 2018:
    From this date we will no longer be accepting new members into the Reward Zone or Gamers Club programs.
  • April 4, 2018:
    This is the final day Reward Zone and Gamers Club points will be issued.
  • May 11, 2018:
    All final certificates will be issued. All certificates will be valid for 6 months.
  • November 7, 2018:
    All outstanding certificates expire.

Are you launching a new rewards program I can sign up for?

  • Beginning in 2018, we will be rolling out a new loyalty approach. If you opt in to our email communication you'll receive personalized offers and special discounts. You can simply provide your email address online when you shop or in-store at the till to start receiving personalized perks and exclusive offers.

How can I sign up and receive special offers or rewards?

  • Earning rewards is easy, just make sure your email address is provided on every purchase in-store and on We will be regularly offering perks and rewards including personalized offers/discounts, surprise and delight incentives, monthly draws and giveaways, and so much more.

Member ID, Points & Certificates

Does this impact existing points that Reward Zone members have accrued?

  • No. The points Reward Zone and Gamers Club members currently have in their accounts are not impacted.
  • The final day of points issuance will be April 4, 2018. On May 11, final certificates for these amounts will be issued. Members will have six months (180 days) to redeem their certificates, with all outstanding certificates expiring on November 7, 2018.

When will my points/certificates expire?

  • On May 11, 2018, all outstanding points will be converted to Reward Zone certificates. These certificates will expire on November 7, 2018.

What happens if I don’t redeem my points/certificates before the expiry date?

  • All Reward Zone certificates expire six months from the date of issue. This also applies for the final round of Reward Zone certificates.

Will I still have a Reward Zone membership number going forward?

  • No. Reward Zone numbers will no longer be used.

I currently have no points or have expired points. What do I do?

  • If you currently don’t have any points, no additional action is needed. However, for points that have expired, this may have occurred due to inactivity on your account. We’re sorry but we are unable to reissue expired points.

I have more questions. How can I contact you?

Choose one of these three easy ways:

  • Online:
  • Email:
  • Phone: 1-866-237-8289