Sony 77" 4K UHD HDR OLED Android Smart TV (XBR77A1E)

Model Number: XBR77A1E
Web Code: 11352719


Absorb every detail with the Sony Bravia OLED Smart TV. It combines 4K Ultra HD resolution and 8 million self-illuminating pixels to deliver an exquisite symphony of detail, depth, contrast, and colour. With Acoustic Surface technology, audio comes from the entire screen of this TV to ensure you receive picture and sound in perfect harmony.
SAVE $3,699$6299.97
SALE ends:
Sold and shipped by Best Buy
Available online
Scheduled Delivery: We’ll email you the earliest available delivery date.

A perfect vison of life's brilliance

  • 77-inch 4K Ultra HD display features a jaw-dropping 3840 x 2160 resolution that lets you savour every crisp detail when watching your favourite action flicks or sporting events
  • OLED technology manages over 8 million self-illuminating pixels to achieve exquisite contrast with incredible depth in every scene
  • 4K HDR (High Dynamic Range) works with a wider spectrum to deliver spectacular colour, striking contrast, and exceptionally lifelike detail

A technological tour de force

  • X1 Extreme processor upscales content from any source and brings it nearer to 4K HDR quality so every DVD, Blu-ray, internet video, and more is displayed at its dazzling finest
  • 4K X-Reality PRO with dual database processing individually analyzes the parts of every scene and matches it with a special image database to remove unwanted noise and enhance texture, contrast, colour, and edges
  • 4K HDR Super Bit Mapping breaks up the solid bands of colour of an 8-bit or 10-bit source and enhances it to create a smoother, more natural picture
  • TRILUMINOS Display technology produces a wide colour range to bring out vivid reds, greens, and blues to make everything on-screen appear incredibly lifelike
  • Motionflow XR technology delivers increased pixel response times and reduces motion blur so you can see all those adrenaline-pumping car chases and intricate fight sequences with awesome clarity

Your window to a world of entertainment

  • Wi-Fi connectivity and an Ethernet port offer the convenience of streaming content from the web, while Bluetooth technology gives you the power to wirelessly pair with mobile devices such as a Bluetooth-enabled smartphone or laptop
  • Android TV combines traditional broadcast channels and internet content into an intuitive user interface with a content bar to help you find everything fast
  • Google Play feed thousands of apps right to your home screen, so you can access services like Netflix and YouTube in seconds
  • Included voice remote control makes navigating your on-demand services a breeze by letting you browse and locate content by speaking
  • Google Cast is like Chromecast for your TV; it lets you flick your favourite shows from your smart device over to your Sony Android TV for seamless viewing from small to big screen
  • DLNA certification means you can wirelessly share audio, video, and photos with other DLNA-certified devices across your home network

Keeping you connected

  • Four HDMI inputs allow you to connect your computer or gaming console to the TV so you can stream cute cat videos from YouTube or play Halo on the big screen
  • Easily connect your digital camera, camcorder, or other USB device into the 3 USB media ports, and watch your memorable travel photos from Paris come to life

Enjoy a full sensory experience

  • With Acoustic Surface technology, audio comes from the entire screen to create a soundscape that's warm, clear, and absorbing
  • Cinematic S-Force Front Surround mimics the way your brain correlates sound sources to create proper volume, time lag, and sound wave spectrum using only the left and right speaker channels of your TV
  • ClearAudio+ technology and magnetic fluid speakers produce rich, clear sound from crisp highs to extended lows so you can jam out to popular hits and guilty pleasures
  • A virtually unnoticeable kickstand and speakers, an ultra-narrow frame, and hidden cable routing ensure you only see what really matters -- a crisp, crystal-clear display
Geek Elite
Model Year


Screen Size
76.7 in
4K Ultra HD
Display Technology
High Dynamic Range (HDR)
Motion Enhancement Technology
Motionflow XR
Colour Enhancement
Triluminos Display + 4K HDR Super Bit Mapping
Video Modes
CineMotion; Film Mode; Cinema Drive
Panel Shape


Audio Enhancement
Accoustic Surface Panel
Speaker Configuration
Accoustic Panel


HDMI Inputs
MHL Inputs
Component Video Inputs
Coaxial Cable Inputs
Optical Digital Audio Outputs
Stereo Audio Outputs
Headphone Jack
1 (Bottom/Hybrid with HP and Subwoofer Out)
USB Media Port
Internet Connectivity
Wi-Fi and Wired
DLNA Certified
Other Inputs/Outputs
Digital Audio; Ethernet; Analog Audio; RF Connetion; RS-232C
Preloaded Apps
Youtube; Netflix
Motion Control
Voice Control
Voice Assistant Built-In
Google Assistant
Works with Google Assistant
Works with Amazon Alexa

Physical Features

Cabinet Colour
Wall Mount
Wall Mount Specification
400 x 200 mm

Dimensions With Stand

Width with Stand
172.4 cm
Height with Stand
99.38 cm
Depth with Stand
40.1 cm
Width with Stand (Inches)
67.88 in
Height with Stand (Inches)
39.13 in
Depth with Stand (Inches)
15.75 in
Weight with Stand
45.3 kg

Dimensions Without Stand

Width without Stand
172.4 cm
Height without Stand
100.1 cm
Depth without Stand
11.11 cm
Width without Stand (Inches)
67.88 in
Height without Stand (Inches)
39.38 in
Depth without Stand (Inches)
4.38 in
Weight without Stand
37.8 kg
  • Voice Remote Control (RMF-TX201U)
  • Batteries (R03)
  • AC Power Adaptor (ACDP-120E03, ACDP-160M01)
  • AC Power Cord Spec (US2 Pin, Flat)
  • IR Blaster (1-849-161-12)
  • Operating Instructions
  • Quick Setup Guide
  • Supplement
  • CUE (GA)
  • Table Top Stand (Separate, Assemble Required)

  • Best TV out there

    from Best Buy US on July 14, 2019

    This TV is amazing! The picture is better than any other TV I have seen. I would recommend over and over! So glad we made this purchase.

  • Poor TV Quality

    from Best Buy US on July 5, 2019

    I purchased a Sony TV that had a bad power board in September, Went bad in December of the same year. Fast forward 15 months later and the replacement TV Died. Sony won't do anything. They have poor quality TV's by today's standards. XBR65-810C. Don't make the same mistake I did and have a 65 in Sony TV Paperweight.

  • Very gOdo

    from Knowlton, QC on May 8, 2019

    i like dis tV pannel.. my motha buy diss four mei. I want buy anoter one tday, tahnk u besty buyer.

Check our return policy and you'll find specific return information for your product and steps on how to return in-store or by mail.