iPhone 16 Pro and 16 Pro Max
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iPhone 16 Pro & Pro Max: Peak Performance, Built for Intelligence
Step into the most powerful iPhone experience yet. The iPhone 16 Pro (6.3″) and iPhone 16 Pro Max (6.9″) are built with the blazing-fast A18 Pro chip, designed to unlock the full potential of Apple Intelligence—from Genmoji to image clean-up and AI-powered writing tools, all processed securely on-device.
Capture studio-quality content with a 48MP triple-lens camera system, including up to 5x optical zoom on Pro Max. The Camera Control button puts your go-to settings a tap away. Both models feature Super Retina XDR OLED displays with ProMotion for ultra-smooth scrolling and peak brightness up to 2,000 nits.
Crafted with Grade 5 titanium, these phones are both tough and lightweight—available in stunning finishes like Desert Titanium and Natural Titanium. With up to 29 hours of video playback on iPhone 16 Pro and up to 33 hours on Pro Max, plus fast USB-C charging, they’re built to power through your day.
iPhone 16 Pro vs. Pro Max: Key Differences
The iPhone 16 Pro and iPhone 16 Pro Max deliver identical performance, camera features, and Apple Intelligence capabilities—but differ in size, battery life, and zoom range. The iPhone 16 Pro features a 6.3″ display and up to 29 hours of video playback, while the Pro Max expands to a 6.9″ screen and up to 33 hours of battery life. The Pro Max also includes a 5x optical zoom lens, compared to 3x on the Pro. Everything else—from the A18 Pro chip and triple-lens camera system to the titanium design and ProMotion display—is the same. Your choice comes down to how big you want your phone and how long you need it to last.
Choose from unlocked or carrier-activated models and explore to find the right fit for your lifestyle.