2025-26 Upper Deck Tim Hortons Hockey Hobby Pack - Canadian Exclusive

The 2025–26 Upper Deck Tim Hortons Hockey Hobby Pack – Canadian Exclusive is a limited-edition trading card release created through a long-running partnership between Upper Deck and Tim Hortons. Distributed only at participating Tim Hortons locations across Canada, this annual set has become one of the most popular and accessible hockey card products for collectors of all levels.

Each sealed pack contains 3 NHL trading cards, typically made up of base cards and at least one insert card. The base set showcases a wide range of current NHL stars, top rookies, and fan-favorite players, often featuring vibrant photography and clean, modern designs. The checklist usually spans around 100 cards, giving collectors a solid set-building experience.

What makes these packs especially appealing is the variety of insert sets, which add rarity and excitement to each purchase. These inserts often include themed designs such as star spotlights, statistical highlights, or stylized artwork cards, with different tiers of scarcity. Some inserts are relatively easy to pull, while others are significantly rarer, encouraging collectors to keep opening packs or trade with others to complete sets.

A major highlight of the product is the chance to pull rare premium cards, including limited-print inserts and autograph cards, which feature signatures from notable NHL players. These high-end hits are much harder to find and can carry strong collectible and resale value.

The Tim Hortons hockey series is known for its affordability and wide availability during its release window, often offered at a lower price when purchased with a beverage. Despite the lower cost compared to traditional hobby boxes, it still delivers a genuine “pack-opening thrill” with the possibility of valuable finds.

Because it is a Canada-only, limited-time release, the product tends to sell out quickly and becomes harder to find after the promotion ends. This exclusivity, combined with strong player selection and engaging insert sets, makes it a favorite among both casual fans and dedicated hockey card collectors.