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Overview

LG NU850 4K UHD HDR LED webOS smart TV transforms your viewing experience. Designed to elevate everyday content, it delivers lifelike 4K visuals with improved detail, contrast, and colour—making everything from movies to sports feel more cinematic.

LG 98" NU850 4K UHD HDR LED webOS Smart TV (98NU850BPUB.ACCQ) - 2026

Model: 98NU850BPUB.ACCQ
Web Code: 19852049
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Manufacturer's Warranty

Check with the manufacturer for details or add Best Buy Protection for extra coverage.

For Quebec residents: See the Availability Guarantee disclosure in the Specifications section below.

What's included:

  • Remote
  • Power Cable
  • Manual
  • Warranty Card
  • 98-inch screen with native 4K Ultra HD resolution delivers lifelike images for an incredible watching experience
  • Direct Lit LED backlight technology enhances overall picture quality
  • HDR10 Pro dynamically adjusts brightness, revealing crisp details and vivid colour in both bright and dark scenes for a stunning, lifelike picture
  • Nano detail enhancer powered by alpha 8 AI processor 4K Gen3 offers detailed images
  • AI super upscaling, powered by the alpha 8 processor Gen3, enhances lower-resolution content to near-4K quality
  • FILMMAKER MODE with Ambient Light technology lets you see content as the director intended
  • With up to a 144Hz refresh rate (PC with 144Hz graphic card required) and Motion Booster 288, you can enjoy ultra-smooth, responsive gameplay with reduced blur and tearing (Motion Booster 288 delivers up 144Hz refresh rate at optimized Full HD resolution for ultra-smooth gameplay)
  • webOS 2026, powered by Google Gemini & Microsoft Copilot, delivers a smarter TV experience (Internet connection and subscriptions to streaming services are required; number of LG Channels and movies & shows (on-demand) subject to change. Software update will automatically download for up to 5 years. Consumers who disable “auto-update” will receive a pop-up notification to accept or deny software update. LG account required to access our network-based smart services)
  • Features auto off function for power efficiency

For Quebec residents – Disclosure under the Consumer Protection Act

In compliance with Bill 29, Best Buy and third-party sellers on Best Buy Marketplace do not guarantee the availability of replacement parts, repair services, or maintenance information for any products. Coverage provided through any Best Buy Protection programs and applicable manufacturer warranties, if any, remain in place. Information about the manufacturer’s availability guarantee can be found .