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Overview

Enjoy brilliantly vivid colour and ultra-detailed contrast on the Sony Bravia XR 77" QD-OLED Smart Google TV, driven by the Cognitive Processor XR for a truly cinematic home experience. Effortlessly find your shows, stream in 4K, and access top gaming features for immersive entertainment.
  • 77" 4K OLED; ideal for dedicated home theatres and large entertainment spaces
  • QD-OLED display delivers rich, vivid, and dynamic colour performance
This description was generated by AI and reviewed for accuracy.

Sony Bravia XR 77" A95L 4K UHD HDR QD-OLED 120Hz Dolby Vision Google TV Smart TV (XR77A95L) - 2023 - Great for Movies & Gaming

Brand: Sony
Model: XR77A95L
Web Code: 17230341
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Screen Size: 77 in

65 in $3,586.97
77 in $4,999.99

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Manufacturer's Warranty

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For Quebec residents: See the Availability Guarantee disclosure in the Specifications section below.

What's included:

  • Table-Top Stand
  • AC Power Cord
  • Bravia Cam
  • Voice Remote Control
  • Batteries
  • Quick Setup Guide
  • Operating Instructions
What you need to know
  • 77" 4K Ultra HD OLED; ideal for dedicated home theatres and large entertainment spaces
  • Smart Google TV platform with Google Assistant voice search and streaming apps
  • QD-OLED display produces vivid colour and exceptional brightness
  • Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode for cinematic content
  • 120Hz refresh rate with VRR and ALLM for smooth, responsive gaming
Screen, Picture & Resolution
  • Cognitive Processor XR delivers dynamic contrast and lifelike colour
  • QD-OLED screen powered by XR Triluminos Max produces up to 200% as much colour brightness of a conventional OLED TV
  • Individually lit pixels create deep blacks and sharp detail
  • XR Backlight Master Drive and XR Triluminos Pro provide precision-controlled colour and contrast
  • XR Clear Image and XR 4K Upscaling refine and upgrade HD or digital content to near-4K
  • Wide viewing angles and anti-reflective glare-reducing screen keep the picture consistent from any seat
Motion & Modes
  • XR Motion Clarity technology delivers blur-free picture quality in fast action scenes
  • Game Menu collects gaming picture settings and exclusive assist features in one place
Smart Features
  • Google TV operating system offers easy access to streaming apps and recommendations
  • Find shows, control TV, and ask questions hands-free with Google Assistant
  • Apple AirPlay and HomeKit support for streaming and smart home compatibility
  • BRAVIA CORE app includes movies in 4K UHD
  • Works with Amazon Alexa and Chromecast built-in for flexible streaming and voice control options
Great for Gaming
  • HDMI 2.1 supports 4K/120, VRR, and ALLM for high-performance gaming
  • Optimized features for PlayStation 5 ensure enhanced picture quality for gaming and streaming
Audio
  • Acoustic Multi-Audio+ with Dolby Atmos makes sound move with the action for lifelike immersion
  • Frame tweeters vibrate the TV frame to expand and elevate the sound
  • Acoustic Centre Sync allows TV speakers to harmonize with select Sony soundbars for clearer, fuller dialogue
Additional Features
  • Multi-position stand offers three flexible setup options to fit your space
  • BRAVIA CAM enables Ambient Optimization Pro for automatic picture and sound adjustment, plus video chat
  • Eco Dashboard centralizes energy efficiency controls for simple eco-conscious management
This description was generated by AI and reviewed for accuracy.

For Quebec residents – Disclosure under the Consumer Protection Act

In compliance with Bill 29, Best Buy and third-party sellers on Best Buy Marketplace do not guarantee the availability of replacement parts, repair services, or maintenance information for any products. Coverage provided through any Best Buy Protection programs and applicable manufacturer warranties, if any, remain in place. Please contact the manufacturer directly for information about their availability guarantee.