New Fitbit Wearable Tech Launch


Move more. Stress less. Sleep better.

Get a free 6 month Fitbit Premium trial when you buy*.

Shop the new wearable tech from Fitbit

Compare the New Fitbit Devices

Built for your future health.

Learn to manage stress, sleep better & live healthier with Fitbit Sense 2.

Get to know the Fitbit Sense 2 smartwatch

Understand your stress, then minimize its effects.

Recognize stressful events and manage them in the moment with our new continuous cEDA sensor*. It helps detect stress events so you can start to see how and when your stress is triggered. Over time you'll be able to recognize your stress triggers and manage them in the moment.

*Use of the cEDA sensor may affect battery life.

Log reflections during stressful moments of your day.

Smart notifications prompt you to log your emotions based on your body responses to stress. Reflect on what may be triggering them to spot trends. Build your emotional awareness so you can do more of what brings you joy. Log your mood anytime to see how your emotions trend over time.

Get a deeper understanding of your sleep.

Improve sleep quality, increase your energy and better manage stress with help from Sense 2 and Premium. Track your sleep each night to see how much time you spent in deep, light and REM sleep. Then check your Sleep Profile* —a report that breaks down your sleep patterns and trends over the past 30 days plus provides personalized guidance for better rest.

*Sleep Profile requires Fitbit Premium membership.

Your heart is key to your health.

Better understand and track your heart health with a compatible ECG app* right on your wrist. Around-the-clock heart-rate tracking provides insight into your sleep, stress, activity and more so you can assess your heart rhythm for atrial fibrillation—a heart rhythm irregularity—and share the results with your doctor. 

*The Fitbit ECG app is only available in select countries and with select Fitbit products. Not intended for use by people under 22 years old. See for additional details.

Stay on top of your health with Health Metrics.

Know your body better with the Health Metrics dashboard in the Fitbit app, where you can track breathing rate, resting heart rate, heart rate variability, SpO2 and skin temperature variation. See your trends from the past week—or the past 90 days with Premium—and use them to help uncover changes in your well-being*.

*Select Health Metrics require Fitbit Premium membership.

Shop Fitbit Sense 2
Fitbit Versa 4

Designed for fitness. Built for better results.

Get better results from your workout routine with the new Fitbit Versa 4.

Get to know the Fitbit Versa 4 smartwatch

Get more from your daily fitness routine.

Optimize your workout routine with a score that reveals if you’re ready to exercise or should focus on recovery. You’ll get a personalized activity goal for the day, plus recommended workouts or recovery sessions based on your score*.

*Daily Readiness Score requires Fitbit Premium membership.

Track more workouts than ever with 40+ exercise modes.

Track more exercises than ever—from strength training and HIIT to running and stand-up paddle-boarding—right from Versa 4 and see your stats on your wrist to track your efforts in real time. See how every part of your day impacts your health & fitness by using Versa 4 to track all-day activity like steps, distance, Active Zone Minutes and calories burned.

See your pace and distance during outdoor workouts—no phone necessary—using built-in GPS.

See real-time pace & distance without your phone using built-in GPS during outdoor runs, rides, hikes and more.

Stay comfortable all day during workouts, sleep and more.

Stay comfortable all day, during workouts, sleep and more with a thin, lightweight design that sits more naturally on the wrist.

Do more and charge less with 6+ day battery life*.

A day lasts 24 hours. So should your watch. With a 6+day battery life, Fitbit Versa 4 tracks your morning, night & everything in between without needing to stop for a charge. If you’re always on the move, fuel up with fast charging that gives your watch a full day’s charge in just 12 minutes*.

*Battery life and fast charging varies with use and other factors.

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Fitbit Inspire 3

Live your life. Stay on top.

Do what you love and feel your best with the new Fitbit Inspire 3.

Get to know the Fitbit Inspire 3

A control panel for your body.

By watching for changes in your resting heart rate, blood oxygen, skin temperature & more, you can get to know your body and do what’s best for it*.

*Only available in select countries. Not intended for medical purposes or to diagnose or treat any medical condition. This feature is only intended to provide information to assist you with managing your well-being.

Check your stress at the door.

See how well your body is handling stress with this daily personalized score. A high score means you’re ready to tackle big things, while a low score is your body asking for some self-care.

Get more from your daily fitness routine.

Based on your stress, sleep & activity, Daily Readiness Score* tells you what your body can handle so you can dial your workout plans up or down. Because when you listen to your body, you see better results*.

*Requires a Fitbit Premium membership. Premium content recommendations are not available in all locales and may be in English only.

Get a deeper understanding of your sleep.

Do you snooze deep like a bear or float in and out like a dolphin? Find out what your sleep animal is, then tweak your habits to match. Plus get a detailed analysis of your sleep each month that shows where you’re solid and where you can do better*.

*Sleep Profile requires a Fitbit Premium membership.

Do more and charge less with 10 day battery life*.

Over a week of battery life for more go, more flow, more whoa.

*Battery life varies with use & other factors.

Shop Fitbit Inspire 3

Compare the new Fitbit devices

Find your perfect fit

Do what's best for your body.

Tune into the innovative features you need for a healthier lifestyle with Fitbit devices, including smartwatches, fitness trackers, scales and more.

Free 6 month Fitbit Premium Trial

Get a free, 6 month Fitbit Premium trial (valued at $77.94) when you purchase the new Fitbit Sense 2, Versa 4 or Inspire 3*.

Enjoy access to Daily Readiness, nutrition inspiration, advanced sleep and stress insights & more with a Fitbit Premium Membership, available in the Fitbit app.

*Valid for new Premium users only. Free trial must be activated in the Fitbit app within 60 days of device activation. Cancel before free trial ends to avoid subscription fees. Length of trial membership varies by Fitbit device model. Valid payment method required. This membership cannot be gifted. Premium content and features subject to change. Read Fitbit's Terms and Conditions for full details.